25.3.09

Using Internet Marketing and Social Media To Promote your Art and Craft


Are you an artist or crafter in Massachusetts or Rhode Island looking to increase your online exposure and sales?

Then join me on Tuesday, May 19 for "Online Marketing & Social Networking for The Artist" at the Duxbury Art Association in Duxbury, Massachusetts. The DAA is located 30 minutes south of Boston and only 1 hour from Providence, RI.

You will learn how to effectively use Twitter, Facebook and YouTube to promote your art or craft. We'll discuss how and when blog.

E-commerce sales are growing at a rate of 18% annually. Want your share of online orders? I'll share with you how I drive traffic to my website, turn leads into sales, the importance of linking to websites and put business toward the top of Google rankings.

This is an exciting time. Catch this wave of social media and it will keep you ahead of your competition. Wait another six months, and you are going to be way behind...or possibly out of business.

Don't worry if you don't have a website! With a blog and use of Twitter, Facebook and YouTube you can create a successful online presence and following. Come learn how a free blog brings in business, what it takes to design and write an effective e-mail newsletter campaign, and how to create a media buzz.

Come join other artisans in this fast-paced, information-loaded class! Bring a pen and notebook, and a laptop if you have one.

Tuesday, May 19, 2009
6:00pm -9:00pm
Members $65
Non-members $85


Or call the Duxbury Art Association at (781) 934-2731, ext 4 from 9:00am until 5:00pm Monday through Friday. They can register students for classes over the phone and complete the process with payment by either MasterCard or Visa.
Live out of state or can't make this class? Subscribe to my newsletter and let me know that you are interested in my online class.
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A bit about me: I've created incredible results for my clients - through SEO (search engine optimization), social media (Twitter, Facebook, LinkedIn and more), blogging, and inbound and outbound marketing. I'm also a small business entrepreneur, having owned Back Porch Soap Co. for 12 years. I've put these tips and tricks to work for myself. These are proven results that you will love.

My background: Passionate about Internet Marketing, 21 Years Experience in Market Research, Marketing & PR

Consultant - Educating your company on how to implement its internet marketing strategy.
Freelancer - For hire on project basis or personalize monthly marketing plan.
Speaker - For your group or company: "Knocking it out of the Ballpark with Twitter, Facebook and Google."

Questions? Contact me at 781.934.8100 or at
marla@backporchsoap.com

24.3.09

Local Vendor Day at Whole Foods, Hingham, Massachusetts This Saturday!

Join Back Porch Soap Company as we celebrate another Local Vendor Day with Whole Foods on Saturday, March 28th! Whole Foods carries our organic soaps, organic shea butters and all-natural gift sets.

We'll be handing out organic soap goodies and samples of our moisturizing 100% organic shea butter in the Hingham, Massachusetts store.

Our celebration takes place on Taste Local Day, which celebrates local vendors throughout Massachusetts. There will be free goodies from us from noon-3 p.m., so get there early, as the freebies go quickly.

Come meet me, Marla Bosworth, founder and owner of Back Porch Soap Co. I'm in my 12th year of making soap and bath and body products on the South Shore of Boston. Looking to become an entrepreneur? Come visit with me and I'll share tips on how you can build your dream into a business.

In addition to trying some terrific, wholesome products, I'll be handing out information on my soap making classes in Boston and around New England as well as online. Email me at
marla@backporchsoap.com for more information.

Hope to see you there!

23.3.09

New! Cold Process Soap Making Class Added For April 18. Register Now!


Want to learn how to make soap from scratch? Curious about the cold process process? Then this is the perfect class for you!

You will learn safety guidelines and reach a level of comfort so that you can finally make soap by hand at home! We'll discuss how to properly use and store lye, mixing lye and water, oils for soap making, fragrance oils, essential oils, superfatting, additives and exfoliants, coloring, molding and curing. Students will receive soap recipes and a list of my favorite places to buy soap making supplies and equipment.

We will make two batches of soap as a class. Each student will take home 10 handmade bars of soap.

Saturday, April 18: 9 a.m.- noon
Course: $65 + $20 materials fee

Class is held in my Duxbury, Massachusetts studio.
Back Porch Soap Company is located just 30 minutes south of Boston.
Students must prepay to register. Sign up now!

Check out my other classes while you're there. Can't make it to this class? Stay in the loop by subscribing to our newsletter.

Travelling from out of state? Simply email me at marla@backporchsoap.com and I will gladly assist you with travel plans, including accommodations and local areas of interest. With Plymouth Rock and Plimoth Plantation only 20 minutes away, this is a perfect family destination!

Do you or your group want to learn how to make soap, bath and body products and how to launch your own bath and body business? I am currently booking into June 2009. Available for travel in U.S., Canada, Carribean and Europe.
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Ideal for those looking for Maine Soap Making Classes, New Hampshire Soap Making Classes, Vermont Soap Making Classes, Rhode Island Soap Making Classes, Connecticut Soap Making Classes, New York Soap Making Classes, New York City Soap Making Classes
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