Dovetales Magazine just featured our personalized and monogrammed soaps in its latest issue! The article makes mention of the resurgence of the personalization and monogram trend that made its first appearance back in the late 1970s and early 1980s.
Personalization is forecast to continue its popularity through 2015, as consumers continue to demand more specialized retail products. If you are a retailer or manufacturer, what are you offering to your customers to meet this need? If you are a consumer, what are some of your favorite products?
Marla Bosworth is the founder and owner of Back Porch Soap Company. She teaches classes, corporate events and experiences including candle making, soap making, organic skincare and perfumery.